Welcome to the Southeast Festivals & Events  Association

Our Mission: To strengthen, educate and advance the festivals and events industry throughout the Southeast. The Southeast Festivals & Events Association (SFEA) is a 501 (c) 6 membership based organization comprised of festival and event planners, venues, and industry service providers. SFEA was founded in 2009 to strengthen the festival and event industry throughout the southeast United States by hosting educational sessions, networking opportunities, award recognition, and additional events throughout the year; thus allowing for continued professional growth within the festivals and events industry. Membership is open to those in the festivals and events industry as well as those wanting to get their start and learn more about this exciting profession.  Secure your membership today!

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Conference Speaker: 
Matthew Donegan-Ryan

The Future of Wearables at Events

Learn about the latest in meeting technology trends regarding "wearables". How can wearables be incorporated into your event? You’ll learn about types of wearables, RFID, cashless payments and beacon technologies and how to use the data in your planning. Bonus: experience cashless payments firsthand at the conference reception!

Matthew Donegan-Ryan is Co-Founder and Chief Revenue Officer of FastBar, the instant cashless payments system for events. Matthew has been an event technology entrepreneur for over a decade and has helped lead two previous companies to successful acquisitions (CrowdCompass by Cvent and Thriva by the Active Network, now Lanyon). Matthew is an international speaker who teaches event organizers how to incorporate wearable, mobile payment and social technologies into their events.


Upcoming events



"Our SFEA membership has provided me with the opportunity to network with so many talented professionals from the festivals/events industry. I have learned so much from SFEA, and have been able to apply this knowledge to the events in our community to help keep them new and exciting. Being part of SFEA is like having the inside scoop on what's trending to be the "next big thing" in the industry." - Mandy Harrison, Blessing of the Fleet/McIntosh Chamber, Darrien, GA

Southeast Festivals & Events Association, PO Box 720152, Atlanta, GA 30358

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